Keyword search, subject matter research and writing. I optimise the article for SEO, whilst ensuring it is easy-to-read and engaging for the reader. Have a look at some examples in my Work section. I have even made Wax Worms sound interesting!
Write the copy to hook people in, building an email nurture sequence of newsletters (e.g.: sales push emails, cart abandonment, blog-style, promotional announcements) and monitor metrics to continually improve and deliver a strong performance.
Campaigns, Instagram posts, Instagram Stories, Facebook, Twitter, LinkedIn… custom hashtags… targeted chitter chatter with your audiences. Build your following with engaging and shareable posts.
Develop a calendar of ideas of content for social media, blogs and email based on competitor, client and keyword information, designed to deliver against business metrics.
Point of sale can cover anything from brochures, flyers, stickers… it really depends on what your business needs.
If you need drafting a press release to announce your latest achievement, I can succinctly pull together the key messages you want to get across, in a format journalists find easy-to-use and will want to run with.